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We’re committed to protecting our planet. It is the only one we have
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We believe that the Amazon rainforest is the lungs of our planet. Preserving the biodiverse ecosystem should be a top priority for all of us. We would love for people around the world to support this. Join us in supporting a sustainable economic progress in the Amazon
Because it matters
7,000+
acres of small farms in the Amazon rainforest that use completely natural farming methods, free of chemicals and pesticides. 100% organic
6,000+
gallons of water saved, as only rainwater is used for irrigation. We believe this is the most sustainable way to grow cotton
1,200+
annual visits to small farms to assist with and guarantee the regenerative organic cotton model
Peruvian Pima Cotton
A product of exquisite softness, suppleness and freshness. Synonymous with high quality
100% Organic
We only work with cotton that has been grown using all natural processes, free of chemicals and pesticides. This requires frequent training visits to the farms and a dedication to our mission. It is worth it
Regenerative Production
Small cotton fields, usually less than 2 acres, are a mix of pima cotton with other crops such as cocoa, banana, corn or beans. Crop rotation allows the soil to replenish itself with nutrients to stay healthy and fertile. Our partners and teams play the long game
100% Rain Water
The most natural way to water the crops is also the most sustainable
Producing cotton has historically not been very sustainable as 1 pound of cotton requires +1,300 gallons of water. At FAIR AMERICAN we are saving +600 gallons of water for each t-shirt